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QuoraStone

‘A Quartz Surfaces company led by a passionate Engineering Graduate with more than 25 years of experience in the stone industry’ is the brand story that came to us, and we were no less than fascinated!

The only brief we were left with was to start with the scratch and reach the surface. We leveraged the brand's grace and founder’s philosophy to communicate a compelling brand story and image that was reflected across channels of communication.

  • Website
  • 3D visualization
  • Magazine Ad
  • Stationery

Brand storytelling and minimal design language

We leveraged the founder's passion of beautifying living spaces and formed a cohesive marketing and visual communication plan to reflect the brand's grace and luxury across communication channels. In order to do so, we focused on displaying the true beauty of its products through quality 3D renders, mock ups and pictures.

Results

With an emphasis on brand storytelling and minimal design language, Quorastone achieved a spot on positioning statement and turned out to be one of the most trusted brand in Ontario, Canada.

  • A well-defined brand image and identity
  • Spot on positioning statement
  • Revamped online presence